HomeFootballHaaland's attempt to trademark his name blocked

Haaland’s attempt to trademark his name blocked

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Erling Haaland, the Manchester City star who has scored 52 goals in 51 games, has been blocked from trademarking his own name. Haaland had submitted three applications to the Norwegian Industrial Property Office through law firm Schjødt, seeking to trademark his signature, his lotus celebration, and his name. The first two applications were approved, but the use of his name was rejected due to a previous application submitted last year by a 29-year-old man from Oslo. Haaland now has a three-month deadline to appeal the decision and can either use the name without permission and take legal action against the current owner, pay for consent to use the name, or buy the name from the original owner.

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