Liverpool Football Club has experienced remarkable growth under the ownership of Fenway Sports Group (FSG) since 2010. FSG rescued the club from financial turmoil, investing £300 million to save it from administration when they took over from Tom Hicks and George Gillett. While they have made their fair share of mistakes, FSG’s stewardship has made the club financially sustainable and played a crucial role in restoring Liverpool to the pinnacle of club football.
This success is evident in the recent release of Forbes’ list of the most valuable football teams in 2024. Liverpool secured an impressive fourth place with a valuation of £4.2 billion ($5.37 billion), a staggering 14 times the amount FSG initially invested. This valuation places Liverpool behind only Real Madrid, Manchester United, and Barcelona in the global rankings.
The resurgence of Liverpool both on and off the field can be attributed to the leadership of Jurgen Klopp, who guided the team to numerous accolades, including the Premier League title and UEFA Champions League triumph. However, FSG’s strategic decisions have also played a significant role in the club’s financial growth. By selling minority stakes to RedBird Capital and Dynasty Equity, FSG has not only injected additional capital but also enhanced the overall valuation of the club.
Furthermore, Liverpool’s commercial success cannot be overlooked. The club has secured lucrative broadcast deals, commercial partnerships, and kit sponsorships. In fact, Liverpool is set to switch from Nike to Adidas as their kit sponsor from the 2025/26 season, further boosting their revenue potential.
Despite these achievements, it is worth noting that Liverpool’s operating income, as reported by Forbes, is the lowest among the top five clubs on the list, standing at £79.4 million ($102 million). This figure includes Manchester City, who are valued at £4 billion. However, it is important to consider that operating income is just one aspect of a club’s financial performance and does not fully capture the overall value and potential of Liverpool Football Club.
Looking ahead, Liverpool is undergoing significant changes both on and off the field. The return of Michael Edwards, who played a crucial role in the club’s recruitment success, signals a renewed focus on building a strong squad for sustained success. Additionally, the appointment of Arne Slot as head coach brings fresh ideas and perspectives to the team.
In conclusion, Fenway Sports Group’s ownership of Liverpool Football Club has been instrumental in transforming the club’s fortunes. While financial growth is just one aspect of their achievements, it is undeniable that FSG’s stewardship has been vital in making Liverpool one of the most valuable football teams in the world. With continued strategic decisions and a commitment to on-field success, Liverpool is poised to maintain its status as a footballing powerhouse for years to come.