Chelsea fans have issued a warning to the club that they risk a fan revolt if they increase ticket prices. The Chelsea Supporters’ Trust has written an open letter to chairman Todd Boehly, stating that the current disconnect between the team and supporters would only be amplified by increased prices. The letter also argues that increasing season ticket prices during a cost of living crisis is “unconscionable and in direct contradiction to CFC’s efforts to strengthen community ties and strengthen supporter relations”. The CST says that a rise in the cost of attending home games would have a negative impact on the atmosphere at Stamford Bridge by pricing out some of the most passionate fans.
The letter concludes by stating that the cost-of-living crisis, ambitious commercial targets, increased expenditure on players and management, alongside a ticket price increase during poor performances could cause the ‘perfect storm’ and force many Chelsea supporters away from Stamford Bridge. The new Chelsea regime froze most ticket prices days after their takeover, but imposed steep hikes in the cost of watching games from the poshest seats in the West Stand. A season ticket for seats near the halfway line on that side of the ground is now an eye-watering £3,900, with less impressive views coming at £2,900 and £2,250.
The most expensive season ticket elsewhere at Stamford Bridge for individual adults is £940 in the West Upper, while the cheapest, in Matthew Harding Lower and The Shed Lower, is £750. Those prices have not changed for the best part of a decade. However, the CST says it has “already been approached by a large number of members expressing their concerns over ticket prices and their anxieties over funding”.
Tuesday night’s Champions League win over Borussia Dortmund eased the pressure on boss Graham Potter and his expensively-assembled squad – for now at least. Chelsea co-owner Todd Boehly has come under fire for plans to raise prices. The men’s 1st team is currently having one of the worst seasons since the 1990s. The CST strongly urges the board to read the sentiment of supporters.
The current disconnect between the team and supporters would only be amplified by increased prices – this could lead to irreversible toxicity. The CST also argues that increasing season ticket prices during a cost of living crisis is “unconscionable and in direct contradiction to CFC’s efforts to strengthen community ties and strengthen supporter relations”. A rise in the cost of attending home games would have a negative impact on the atmosphere at Stamford Bridge by pricing out some of the most passionate fans.
The cost-of-living crisis, ambitious commercial targets, increased expenditure on players and management, alongside a ticket price increase during poor performances could cause the ‘perfect storm’ and force many Chelsea supporters away from Stamford Bridge. The new Chelsea regime froze most ticket prices days after their takeover, but imposed steep hikes in the cost of watching games from the poshest seats in the West Stand.
A season ticket for seats near the halfway line on that side of the ground is now an eye-watering £3,900, with less impressive views coming at £2,900 and £2,250. The most expensive season ticket elsewhere at Stamford Bridge for individual adults is £940 in the West Upper, while the cheapest, in Matthew Harding Lower and The Shed Lower, is £750. Those prices have not changed for the best part of a decade. However, the CST says it has “already been approached by a large number of members expressing their concerns over ticket prices and their anxieties over funding”.
